Consumer Behaviour PDF
By:Atul Kr. Sharma
Published on 2006-01-01 by Global Vision Pub House
In This Book, Author Has Taken To A Comprehensive View Of Consumer Behaviour Which Gives An Advantage To Readers Interested In Understanding The Psychological And Social Dynamics Of This Phenomenon Of Modern Life Which Is Worldwide, And Which Stands Out As A Distinguished Characteristic Of The Urban Corporate Societies In The Advanced And Developing Countries. Referring To One Official Definition Of Consumer Behaviour The Author Has Not Only Introduced Us With Its Main Application But Has Also Apprised Us Of The Adverse Effects Of Such Things As Aggressive Marketing. Each Aspect Covered By His Comprehensive Definition Is Brought Under Intensive Discourse Widening The Scope Of The Book. This Book Will Be Of Immense Important To Those Who Are Interested In Study Of Management And Psychology
This Book was ranked at 17 by Google Books for keyword Consumer Behaviour.
Book ID of Consumer Behaviour's Books is jvzH-2NRIhAC, Book which was written byAtul Kr. Sharmahave ETAG "eovc4UNrPkw"
Book which was published by Global Vision Pub House since 2006-01-01 have ISBNs, ISBN 13 Code is 9788182201866 and ISBN 10 Code is 8182201861
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Book which have "183 Pages" is Printed at BOOK under CategoryConsumer behavior
Book was written in en
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Download Consumer Behaviour PDF
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